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Google Chrome taking more market share faster than other players did, new Microsoft ads that actually rocks, Summizer to help Twitter jump into the iPhone, FriendFeed new design and features to come. Here are the links. Read More

Second part of the Microsoft brand image TV campaign staring Bill Gates and Seinfeld, proven successful Social Media strategy by Dell, a checklist to success in “viral video” making, Social media ability to leverage purchase and more. This is what you may have missed last week. Here are the links: Read More

Sending tweets and getting the Twitter follower world informed about what you is one kind of micro blogging. Email sending is also a kind of micro blogging, depending on how many people you put in it. The difference between those 2 forms of micro blogging lies in the public/ private status. That’s on that status that Twittad tries to leverage the folks using Twitter to generate business. Are they able to make it? Read More

Communication is a major issue of the web, and quality its graal. Basics of the web is sharing and celebrating which means there is more noise than signal (reshared vs. original content). Companies have to deal with that and a solution is to make more noise than the others, avoiding competitors any opportunity to generate noise and signal. That’s the easy way, but a way than may lead to conflict and decrease of brand image. The other way is to generate a targeted signal to aim at people when they’re ready to listen and take the message as signal and not noise. Read More

Twitter trend and lifestreaming, Twitter vs. FriendFeed and advertising, Facebook and advertising, Twitter to create a think tank, and reputation management. Those are the topics the most read here in August. Have a look at those articles if not already done. Read More

Cherp.us is the first marketing & communication agency generated by Twitter. The first MarCom business to belong only to the Twitter eco-system. This agency focused on helping companies to create a dedicated strategy for Twitter and leverage all that service can do for companies. With about 1.3 million users and about 900 000 users across the USA that sounds good. More certainly Cherp would be focused on helping tech companies for the Silicon Valley. And above all a really nice move of Matthew Tharp to generate personal branding awareness. Read More

Twitter’s hype may start sinking if no Twitter representative takes the floor and provides with some business data. Speculations are increasing about the volume of content generated by the company of the whale and the bird since they’ve done some moves into the business efficiency direction cutting some costs. And those actions have fired up again questions about their business model and numbers. Numbers the company doesn’t want to share, but that TweetRush is spreading. Read More

From the annoncement Twitter made on the developer mailing list hosted on Google Groups, Twitter’s got a new feature that may fundamentaly change user’s experience giving ability to connect status and replies like in forum threats. Which is in accordance with the recent moves they did, downscaling costs of Twitter use limiting to 2000 followers the max following users (and caping max following people proportionally to the user’s followers) and cutting SMS receiving for private messages. In accordance because that shows hints of a business model. Read More

I’ve jumped into a conversation started by FaceReview editor Rodney Rumford (who’s also CEO of Gravitational Media) who’s been listing companies activity on Twitter, especially about “33 brands (minus 2 following updates through comments) that suck on Twitter” (You may also be checking the 25 startups dealing with Twitter). Within his listing most of the pointed companies have parked or got hijacked their company name accouts. That’s not what I would have called misusing Twitter (that’s just my opinion). Companies being active on Twitter mainly use that service to spread their content, and then yes they do badly use those 140 caracters messaging service. Because they’re missing the point about who’s on Twitter and what they can do. Read More