Review of the Internet news for Today
From Microsoft looking at the teen social networking potential, social media applications companies should use, MySpace Music download platform that has been released, to Yahoo! co-founder Jerry Yang last trump card to keep his position and results of a study showing 25 millions US consumers rely on social media to buy. Here are the links:
Microsoft research tackles teen social networking: Microsoft Corp. is throwing computer scientists and physicists together with economists and psychologists in its new East Coast research facility. On Monday, the software giant opened the doors to Microsoft Research New England in Cambridge, Mass., hoping to take advantage of brain trusts like nearby MIT, Boston University and Harvard… Read more on ComputerWorld.
Seth Godin: Profile of a Marketing Guru: Thousands of authors write business books every year but only a handful reach star status and the A-list lecture circuit. Fewer still—one, to be exact—can boast his own action figure. Last December, the Seth Godin Marketing Guru, a 5-inch plastic likeness of the well-known marketing maven, joined a line of similar kitschy collectibles that includes Einstein, Mozart, and a popular Seattle librarian named Nancy Pearl… Read more on Business Week.
Social media’s killer app: Having a presence in the social space is a time commitment. But how do you avoid social media overload, and is there a third option that streamlines the networking process? Expressing yourself in the social space is a commitment made on many levels. Committing oneself to a specific social network represents an investment… Read more on iMedia.
MySpace Music To Launch Tonight. Here’s What You’ll See (And Hear): The ambitious new MySpace Music joint venture will launch this evening at midnight PST at music.myspace.com. All four major labels - Universal, Warner, Sony and EMI - are on board (EMI was a last minute addition). Also joining the venture is The Orchard, an independent music distributor, and four major publishing companies… Read more on TechCrunch.
Social media is now mainstream - 25m US adults base purchase decisions on it: Two pieces of research out this week highlight the fact that social media is truly entering the mainstream. The Technorati State of the Blogosphere 2008 report shows that three-quarters of active Internet users globally read blogs, and 184 million people have set up a blog. If the blogosphere were a country, it would be the sixth biggest in the world, just smaller than Brazil… Read more on FreshNetworks Blog.
Jerry Yang’s do-or-die ad play: At a glitzy press conference in New York on Wednesday, embattled Yahoo (YHOO, Fortune 500) CEO Jerry Yang unveiled an ambitious new online advertising service that could be his last chance to preserve his company and keep his job… Read more on Fortune.
