Fast.Fwd.Innovation Weekly Takeaway
15 Sep, 2008 | Written by Romain Péchard | under FFI Weekly Take Away
Second part of the Microsoft brand image TV campaign staring Bill Gates and Seinfeld, proven successful Social Media strategy by Dell, a checklist to success in “viral video” making, Social media ability to leverage purchase and more. This is what you may have missed last week. Here are the links:
- Newspaper + Business = Ad revenues sunset and future of the journalist job
- Dell + Customer Care = How Social Media and Communities have connected business back
- Twitter + Advertising = Twittad to try to leverage the micro blogging advertising
- Consumer + Negative Feedback = Should companies care?
- Brand Building + Social Media = Zappos Example and Employee Advocacy
- Online Videos + Viral = Ideas to generate interest and lead to your products
- Ad Networks + Agencies + Companies = Doing poor advertising by being lazy
- Ideas + Social Media = Free Marketing leading to engagement and product purchase
- AT&T + Wireless + Advertising = Can it reach social media like Dell?
- Social Media + purchase = Leveraging social media to close the deal?
- Microsoft + Seinfeld = Trying to connect with people?! Stop kidding
Have a great week!








