Content + Community = when content keeps improving thanks to the community
11 Jun, 2008 | Written by Romain Péchard | under Social Media
When you see what Mahalo Daily team did to sum up Steve Jobs WWDC ‘08 keynote, we can assume a vibrant community such as Apple’s one can do much better and engaging communication material than any marketer. Why? Because they’re speaking with a human voice, using the “consumer language”, and are truly engaged in a conversation by creating sharable stuff.
Are you able to do so with your community? If not, it may be the day to stop and think about how to engage your customer community and enable them be your ambassadors. It really worths the time …
From: MahaloDaily.com
